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ADVANCED MARKETING

Teaching material

Lesson slides & Exercise

» Chap 10 (including experience mktg)
data inserimento: 2015-12-01 17:02:31
» CRM-SLIDES
data inserimento: 2015-11-17 13:34:35
» Customer portfolio analysis - exercise
data inserimento: 2015-11-30 13:08:01
» Customer pyramid analysis - exercise
data inserimento: 2015-11-30 13:11:20
» PRICING EXERCISE
data inserimento: 2015-11-17 13:34:35
» Slides
data inserimento: 2015-11-17 13:34:35
» Slides II
data inserimento: 2015-11-17 13:34:35

Marketing Award Case Study

» Mktg plan slides
data inserimento: 2015-03-06 15:31:19

PAPER

» CRM -CHAPTER
data inserimento: 2015-11-17 13:33:58

Written pre-exam

» PRE-EXAM
data inserimento: 2015-12-22 13:25:22