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Syllabus

EN IT

Learning Objectives

LEARNING OUTCOMES: to provide students with know how, skills and abilities for carrying out all steps of an export operation

KNOWLEDGE AND UNDERSTANDING: international trade rules, techniques of markets assessment, partners and clients scouting, international negotiation, marketing, contracts, payments, transport

APPLYING KNOWLEDGE AND UNDERSTANDING: to be able to make use of internet sites (quoted during lectures) in order to take correct decisions relating to the several stages of an export operation

MAKING JUDGEMENTS: to be in the position to realize the meaning of collected data so as to choose the best solutions for the setting of an export operation

COMMUNICATION SKILLS: to interact with counterparts involved in an export operation properly, that is using correct terms and concepts

LEARNING SKILLS: to deal with documents and problems stemming from an export operation

Prerequisites

No prerequisite is required, but the knowledge of international law, commercial law and techniques of financial operations facilitates the learning process

Program

Lecture 1
Concepts of globalisation, internationalisation, principles of trade rules and Wto agreements
Lecture 2
Market assessment and Business Intelligence
Lecture 3
International marketing strategies
Lecture 4
International negotiations
Lecture 5
International contracts
Lecture 6
International payments and guarantees
Lecture 7
International transportation and Incoterms

Books

Lecturer's slides, integrated with a set of documents delivered by the lecturer, which provide samples of documents used in international trade operations

Bibliography

The following texts are optional:
- Wto ebook;
- Ebook "Il business plan per l'internazionalizzazione" (The business plan for enterprises internationalisation), editor FiscoeTasse (Maggioli Editore), author Massimiliano Di Pace, Isbn 9788891640680, February 2020 (in Italian language)

Exam Rules

Oral exam with 3 questions relating to the topics tackled, whose one often concerns the ability to find useful pieces of information for setting an export operation, through proper internet sites navigation.

Exam is passed answering properly to 2 out of 3 questions