Aggiornato A.A. 2017-2018
Academic year 2017-2018
Semester Spring
Course “STRATEGIC ENREPRENEURIAL BEHAVIOR”
Professors Vittorio de Pedys and Marjan Bojadjiev
Prerequisites for the course: None
Contacts: vdepedys@yahoo.it; ob@uacs.edu.mk
LEARNING OBJECTIVES
Upon successful completion of this module, the student should be able to:
- Understand what an entrepreneur is, what the benefits are, the risks, and the responsibilities.
- Understand what a good opportunity is and what kinds of opportunity sources there are.
- Understand how opportunities are discovered, and how the creative process can be enhanced.
- Understand the mechanics of entrepreneurial process, and key aspects entrepreneurial behavior.
- Understand the difficulties associated with small business start-up and survival.
- Understand key organizational challenges faced by small firms as they grow.
- Understand how all organizations can learn to evolve and behave more entrepreneurially.
The key topics taught in the module are the following:
• Introduction to Entrepreneurship
• Emerging Ideas
• Being More Creative
• Business Survival
• The Start-up Process Surviving the Start-up Process
• Growing the Business
• Corporate Entrepreneurship
• Business Planning
• Venture Capital Funding
• Learning to Evolve
BACKGROUND OUTLINE
Around 95% of private business in the world are SMEs with family ownership. At the same time, the new generations are getting more and more interested in starting up their own business rather than searching employment in large organizations. More diversified and sharper skills are then needed to foster birth and growth of new initiatives. These skills are highly coveted by young generations and appear of the highest value in an increasingly-changing and global business landscape.
COURSE PROGRAM AND TOPICS
PART 1. ENTREPRENURIAL BEHAVIORS (Prof. Marjan Bojadjiev)
1.INTRODUCTION TO ENTREPRENEURSHIP AND ENTREPRENEURIAL BEHAVIOR;
2. CREATIVITY AND INNOVATION;
3. PERSONALITY, PERSONAL BACKGROUND, LIFESTYLES;
4.MOTIVATION AND LEARNING;
5. INTERNAL AND EXTERNAL CONTEXT AND RELATIONSHIPS
6.NATIONAL AND ORGANIZATIONAL CULTURE
7. BECOMING A LEADER
8. GROWING AS ENTREPRENURIAL LEADER
9. LEADERSHIP STYLES
Part 2: THE ENTREPREURIAL VENTURE (Prof. Vittorio de Pedys)
1. ENTREPRENEURIAL FIRMS.SPOTTING THE OPPORTUNITY
2. MANAGING THE GROWING VENTURE. MANAGING RISK/REWARD AND EXIT
3. BUSINESS CASE AND BUSINESS PLANS. BLUE OCEAN STRATEGY
4. FUNDING: BUSINESS ANGELS, VENTURE CAPITAL FUNDS BLUE
5. HOW VENTURE CAPITAL EVALUATES NEW VENTURES
TEACHING METHODS
The module will use a variety of teaching and learning methods to enhance learning and understanding including lectures, workshops and seminars, and it will place emphasis on developing critical skills of analysis, strategic choice and implementation through the use of workshops and case studies.