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Teaching material

EXAMS

» Results Marketing Pre-Exam May 2018
data inserimento: 2018-07-11 21:07:31
» Results Marketing Test_ 2018 Summer Second Call
data inserimento: 2018-07-11 21:07:08
» Results Marketing Test_2018 Summer First Call
data inserimento: 2018-07-11 21:06:45
» Results Written Test Autumn Session
data inserimento: 2018-09-16 17:39:50

FURTHER MATERIAL

» #Marketing Plan_Structure
data inserimento: 2018-04-15 12:53:35
» #Millennials_Breaking the Myths_Nielsen
data inserimento: 2018-04-15 12:51:47

LECTURE SLIDES

» #10_Crafting the Brand Positioning
data inserimento: 2018-04-27 12:26:25
» #11_Creating Brand Equity
data inserimento: 2018-04-27 12:27:02
» #13_Setting Product Strategy (plus a part of #23!)
data inserimento: 2018-04-27 12:25:32
» #15_Introducing New Market Offerings
data inserimento: 2018-05-10 19:00:37
» #16#17#18
data inserimento: 2018-05-10 19:01:41
» #1_Defining Marketing for the New Realities
data inserimento: 2018-04-10 18:27:17
» #20_Managing Communication
data inserimento: 2018-05-10 19:04:30
» #3_Collecting Information and Forecasting Demand
data inserimento: 2018-04-15 12:50:14
» #4_Conducting Marketing Research
data inserimento: 2018-04-15 12:57:38
» #5_Creating Long-term Loyalty Relationships
data inserimento: 2018-05-08 20:07:52
» #6_Analyzing Consumer Markets_First part
data inserimento: 2018-04-15 12:59:59
» #6_Analyzing Consumer Markets_Second part
data inserimento: 2018-04-19 14:28:17
» #9_Identifying Market Segments and Targets
data inserimento: 2018-04-19 14:29:44
» #National Geographic_Marketing Project (mktg plan)
data inserimento: 2018-04-19 22:31:52